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NexCen Brands, Inc., Selects Axis Imex Inc. as New Licensee to Expand ...

NEW YORK, Jan. 24 /PRNewswire-FirstCall/ -- NexCen Brands, Inc., ("NexCen") (NASDAQ: NEXC) parent company of the Waverly brand announced today that it has added Axis Imex Inc. to its growing list of key partners to expand the Waverly brand into new lifestyle categories. Axis Imex Inc. will immediately become the Waverly, Waverly Home (Target) and Waverly Home Classics (Lowes) licensee for decorative home storage and accessories. The Axis Imex product line will include decorative storage boxes, fabric hangers, fabric lined baskets, closet organizers, china storage, travel bags, home office storage, desk accessories, garment bags, shoe storage and children's organization.

"Our decision to partner with Axis Imex strengthens our portfolio of licensing partners and allows the Waverly brand to expand into additional home categories.


Peach Buzz

As the more weighty aspects of the conversation tailed off, the subject of Romney's time in Salt Lake City as savior of the 2002 Winter Olympics arose.

Handel wondered out loud whether Romney knew Donny Osmond, who was rumored to live in Utah. He said, yes, he knew the family.

Politicians often wear their frailties on their sleeves.

For Handel, an otherwise intelligent and mature 45-year-old woman of serious accomplishment, it is a lifelong crush on a boy pop singer. She still suffers from puppy love.

She has "The Best of Donny Osmond" on her iPhone.

"It is a specific age group. It's for those of us who are between 40 and 48," Handel explained.

With Romney and Handel that particular day in May was Eric Tanenblatt, former chief of staff to Gov.


Now, saline water worries flood-hit Malwa farmers

After suffering heavy losses due to water logging this kharif season, farmers of the Malwa region are a worried lot with their fields still inundated and the wheat-sowing season already in the offing.

With over 50 per cent of their paddy and cotton crops totally perished, the land tillers in villages of Bahmanwala, Takhtmalana, Jhabelwali, Chadhewan, Thandewala, Widing, Udaikaran, Chauntara, Bajja, Vattoo, Haraj, Sarainaga and Jammuana helplessly watched the migratory birds in their flooded or marshy fields. They are looking for remedies to get rid of the menace of sem (saline water logging in fields).

As one walks over these sem-affected fields, the feet sink in the earth as if the water below is waiting to come up.

The sem has blackened the top layer of soil. A farmer will have to plough such a piece of land at least four times to make it fit for cultivation.


NexCen Brands, Inc., Announces Strategic Partnership with Welspun USA ...

NEW YORK, Jan. 22 /PRNewswire-FirstCall/ -- NexCen Brands, Inc., ("NexCen") (NASDAQ: NEXC) parent company of the Waverly brand announced today its alignment with Welspun USA in a key strategic partnership to expand the Waverly brand into new lifestyle categories. Welspun will immediately become the Waverly licensee for Bath Towels, Bath, Accent & Scatter rugs, Down & Synthetic filled Comforters/Blankets, and Pillows & Mattress pads catapulting the Waverly brand into new home categories and broadening its complete consumer offerings at retail.

"NexCen is committed to developing best-in-class resources to our portfolio of brands. Our decision to partner with Welspun is a critical component to our licensing strategy and core to our mission of building value for our stakeholders," commented Robert W.


What the Kennedy endorsement means

A throng of Kennedys came to the Bender Arena at American University in Washington to endorse Obama. Caroline Kennedy evoked her father. Sen. Edward Kennedy's slightly hunched form carried with it the recent history of the Democratic Party.

The Kennedy endorsements will help among working-class Democrats, Catholics and the millions of women who have followed Caroline's path to maturity. Furthermore, here was Edward Kennedy, the consummate legislative craftsman, vouching for the fact that Obama is ready to be president on Day One.

But the event was striking for another reason, having to do with the confluence of themes and generations. The Kennedys and Obama hit the same contrasts again and again in their speeches: the high road versus the low road; inspiration versus calculation; future versus the past; and most of all, service versus selfishness.


Brandware Public Relations Signs Robb Report Parent CurtCo Media

LOS ANGELES, Jan. 17 /PRNewswire/ -- Brandware Public Relations, an independently owned public relations boutique specializing in the automotive, powersports and enthusiast product categories, has been retained by Malibu, Calif.-based CurtCo Media (www.curtco.com) to handle its family of publications targeted to the world's most affluent readers.

In its new capacity, Brandware will partner with CurtCo to develop new media opportunities for titles such as luxury lifestyle authority Robb Report, megayacht monthly ShowBoats International, and Art & Antiques, one of the publishing industry's most influential titles targeted to the affluent collector. In addition, Brandware will continue to build awareness for Robb Report's all-new global website, www.robbreport.com.

Brandware's West Coast office in Agoura Hills, Calif.



 

 

 

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